Profitable Mommy Blogging

A mom blogger asked me a question yesterday and I asked permission to respond to her question here on the blog.  I’m glad she said yes because I’m certain that a LOT of mom bloggers have the same question:

I currently blog about my lessons with motherhood, I realized that so many other women were able to relate and thus I decided to create a blog.  I have been told my blog is great, but traffic is low.  I’ve been told you can make money from your blog.  Is this expectation realistic?

That my blogging friend would depend a great deal on what you expect

I think you’re really asking me if a garden variety mom blogger make a full time income writing about mommy things?

What a tough question!  Of course there are three answers.

Answer #1: Yes. Definitely.  Some are doing it.  They have gargantuan traffic and a wide variety of income streams related to their blogging activity.  I doubt that any two really successful mom bloggers are making money exactly the same way.

Answer #2: No. Forget about it.  The vast majority of mom bloggers are out there writing their fingers off and not making even a tiny reliable wage for their time.  If you just want to blog for the fun of it – do it.  But if you’re hoping that you can tell cutesy stories about your kids everyday and make a bunch of money, that isn’t likely.

Answer #3: Possibly. If you do things right – if you become a marketer and not just a blogger – you could  earn an income from your blog.  The size of that income will relate directly to the size of your readership and your ability to market to them.

Readers, how would you answer this question?  Do you agree with my three answers above?  What would you add?