I made the big move from trusting my own server stats to using Google Analytics over the last year or so and I’m glad to have done so. I learn so much more about my traffic and how my content is consumed and linked to.
Initially though, I had to get over the let down of discovering that my websites weren’t getting all of the traffic that my server stats were reporting. I’m not entirely sure why there is such a large difference but there is. If you gave Google Analytics a try and discovered the same thing – don’t let that scare you away. It’s far better to have a realistic understanding of your web traffic than to puff up your vanity with unreliable numbers.
There’s SO much data available in Google Analytics that you can put to good use in your blogging – but overwhelm is normal – and that’s why I’m glad that my friend Courtney Chowning is offering a special Google Analytics Workshop with just that exact focus.
For just ten bucks you can attend her workshop and learn how to install and USE Google Analytics to better your blogging 
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