Profitable Mommy Blogging Episode #1
October 15, 2008 by Kelly
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Welcome to our inaugural episode of the Profitable Mommy Blogging Podcast!
I’ve been podcasting for a long time now - in fact Work at Home Moms Talk Radio is turning five years old in just a couple of weeks. It feels pretty cool to be celebrating such an awesome milestone with one show while launching another.
Guest: Christine Plaisted
Christine of Best Homeschool Place is my guest. Christine is a new mom blogger and homeschooling mother of two looking to monetize her homeschool resource blog and enjoying the opportunity to share her opinion and life with others.
Follow Christine on Twitter!
Topic: Your Blog’s Floor Space
We talked about the importance of using the ‘floor space’ of your blog the best way possible. I compared the sidebars of a blog to the square footage you would receive if you rented out store space at the local shopping mall. If you run a store with 500 square foot of space and fill it up with things you can’t sell - you’re never going to make money. The same is true for your blog’s side bar. Every inch of space needs to be considered carefully.
Topic: Entrecard
Entrecard is a popular blog traffic tool. The way that Christine described it to me it is essentially a traffic exchange and I don’t have a high opinion of traffic exchanges in general - BUT… I would really like to hear from others about their experience with Entrecard. Have you been able to measure and monetize Entrecard traffic? Please leave a comment and tell us about it.
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kelly, congratulations on a new podcast! you’ve hit another meaningful niche topic for us moms. i’ll definitely be listening regularly.
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Entrecard comes in a close second to Twitter on sending the most traffic to my mom blog.
Great show ladies. I’m excited about listening in on a regular basis because I need to learn all I can about profitable blogging.
As for my opinion on Entrecard, I have seen them all over and have even clicked a few BUT I’m not sure why I would want it on my site if it’s potentially going to take my visitor’s away from my blog. Plus, I assume you cannot control what blog pops up on the screen and I wouldn’t want my readers to have to see something inappropriate, that is for sure. Hopefully Entrecard manages that though. I don’t know, I try hard to keep my blog on topic to weight loss/fitness and living a healthy lifestyle so I wouldn’t want a blog to show up on Entrecard that has nothing to do with my niche.
I guess I could try it out on my personal blog but it never really interested me as with other link exchanges. Just some of my thoughts.
Looking forward to the next show.
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So excited you have ANOTHER show! I’ll be a regular! Thank you!!
Great show Kelly! Got a lot from it. Thank you!
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I have had some good traffic with Entrecard, some who have even subscribed to my blog. And I hardly ever have time to go llok at other blogs thru them but the few times I have, I have found several blogs that I now subscribe to.
So I think it’s a good traffic resource.
Also, above Angie questioned about whether you can control what blog shows up on yours & yes you control that. You accept or reject any potential advertisers yourself.
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Good first show. And great advice from you Kelly. I’m excited about this podcast because I just know lots of Mommy Bloggers eyes will be opened to what works and what usually doesn’t work when you’re trying to make money online.
I use Entrecard and it has it’s benefits but I don’t think it’s useful for monetizing directly. It’s more useful for traffic/branding. It can be very time consuming, so I limit how much time I spend on it a day and I target blogs that would potential be my readers - so when they visit me back, they learn a little about our blog. Then, I use the credits I earn to “buy” ad space on other blogs. So yeah, exposure and traffic has been beneficial which I suppose could be turned into monetization if you funneled it right.
I love this show. It is exactly what I need. While I have great ranking, traffic and a huge list, I’m not as profitable as I’d like to be and you are clearly going to slay some myths and help us distinguish between what is fun, traffic producing and profitable.
I’d love to come on, at some point and talk about the pros and cons of using a 3rd party platform like squarespace or typepad. I’m experienced in both and I’ll give a fair and balanced perspective.